Build demand.
Win the click.
Earn the shelf.
Trebuchet connects DTC sales, brick-and-mortar retail strategy, and full-funnel marketing to help consumer brands launch, grow, and scale across channels.
Getting onto the shelf is only half the challenge.
Brands also need consumer demand, strong ecommerce performance, and a plan for driving retail velocity.
One launch. Three connected engines.
Turn your digital channel into a source of revenue, insight, and retail leverage.
We build the strategy to acquire customers, improve conversion, increase repeat purchases, and turn DTC performance into retail leverage.
- Ecommerce and channel strategy
- Pricing, promotion, and conversion
- CRM, email, SMS, and retention
- Customer acquisition and performance measurement
Move from retail ambition to buyer-ready execution.
We prepare your brand for retail and build the sales strategy to win buyers, distribution, and shelf space.
- Retail readiness and compliance
- Channel, retailer, and buyer strategy
- Buyer presentations and outreach
- Broker and distributor management
- Trade planning and account growth
Create the demand that makes every sales channel work harder.
We create the campaigns that move consumers from awareness to purchase—online and in-store.
- Positioning and campaign strategy
- Creative and content development
- Media planning and execution
- Retail, shopper, and trade marketing
- Social, creator, email, and launch activation
Four phases. One path to growth.
Define the audience, opportunity, positioning, channel plan, and target retailers.
Prepare the product, packaging, pricing, sales materials, ecommerce experience, and marketing assets.
Activate buyer outreach, DTC campaigns, media, content, shopper marketing, and retail sell-in.
Improve conversion, velocity, reorders, retention, and expansion into new accounts and channels.
Strategy that gets executed.
Every engagement is led by a Fractional Chief Growth Officer supported by Trebuchet’s sales, marketing, creative, media, and retail specialists.
You get senior strategy and the people required to execute it, all working toward the same commercial outcomes.
Win the click. Earn the shelf. Launch what’s next.
Our complimentary Retail Launch Readiness Assessment includes two discovery sessions, preliminary category and competitive research, and a clear assessment of the gaps between your brand and its next stage of growth.
Start Your Retail Readiness Assessment